Mood-Enhancing Teas for Kids

A noble goal, but quite a challenge, UnLtd is a social organisation based in Australia who wanted to created a range of teas to help children's mental health. Perhaps not the most logical fit, youth and herbal tea, but with this generation's mental health at an all time low the not-for-profit wanted to create a positive drinking experience as well as raising some cash for mental health charities.

Sidney-based agency Maud came up with some lovely vibrant designs. The teas have names like 'Sweet Lullaby', a blend of Rooibos, liquorice and vanilla, designed to calm and relax.  The illustrations are colourful but definitely reflect the brand name, Mood, each with a distinct feel and personality. 

I think it's a great initiative, I'm partial to a cup of peppermint tea myself. There is something quite rewarding taking a moment to enjoy a brew, with an extra layer of comfort knowing it is actually doing you good. 

Originally found at The Dieline.