Peter Saville for Adidas
Graphic designer Peter Saville has collaborated with fashion brand Y-3 for the sports label Adidas . Best known for his album cover design, Saville has produced artwork for OMD (Orchestral Manoeuvres in the Dark), Joy Division, New Order, Pulp and Suede. New Order 'Power, Corruption & Lies' 1983 Orchestral Manoeuvres in the Dark LP, 1980 OMD 'English Electric' 2013 For this project Saville created prints and typography for the footwear by scouring the internet, using images and words from online forums, social media, and blogs. The collection is both a critique and celebration of internet culture, the good, the bad, and a comment on our endless pursuit as a society for the next big thing. The designs use Saville's typography and some interesting materials. Silver 'foil', acid colours, orange cord, purple netting. Yet somehow it works! The different materials, and some are very different, work well together. Some gaudy, so...